Location, Location, Location!

Location based Social media such as Foursquare, Facebook Places, and Gowalla are great ways to connect with consumers directly. All of these services have rewards and incentive to bring your customers into your businesses social circle. Deals on food,  services, or products for the reigning Mayor or frequent check in’s would be a great way to get your name out to not only your current customers, but open up a world of new customers to you.

This is even more important for small businesses, to really get a feel of who your social market is. The following video includes some good advice as to why Location Based Media is important for business owners.

Stay in the Loopt: Mobile Social Networking

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The next wave of social networking is geo-social networking. Loopt has a great app to be able to know where you are and where all your connections & friends are. The video shows the app for iPhone but is/will be available for all platforms. You may have a client who you would never know is at the airport at the same time as you. You can catch up with a friend who is around the corner who you been wanting to catch up with. It will allow you to get more face time and make the hi-tech experience hi-touch where we can make a deeper & more personal connection.

Question is when will Facebook, Twitter, & Linkedin join in the party?

Instant branding in Web 2.0: Bush Shoe Parody

In Web 2.0 personal brand is about speed. It’s amazing after less than 24 hours of the Bush Shoe incident.

There is already a parody on it. I have a FB friend TJ Walker who capitalize on this & posted this video yesterday. With Web 2.0, Social Networks like Twitter & Facebook, & online video tools, you can now beat Saturday Night Live to the punchline & build personal brands FAST!